The U.S. Virgin Islands Tourism Department and the Division of Festivals will welcome the UberSoca Cruise 2025 to St. Thomas on Wednesday, Nov. 19. Sailing aboard the Norwegian Encore, the cruise will bring thousands of soca fans and Caribbean music lovers to join local residents for a full day of parades, food, and live entertainment celebrating Virgin Islands culture and creativity, a press release announced.
Festivities will kick off with a street parade from 11 a.m. to 3 p.m., followed by a Food Fair from 3 p.m. to 6 p.m. at the Bennie Iguana parking lot near the West Indian Company Limited Pier. Local entertainers, musicians, and vendors will fill the harbor front with music, color, and Virgin Islands pride as the Territory showcases its cultural heritage to UberSoca guests, according to the press release.
“The UberSoca Cruise is a dynamic platform for celebrating the spirit of the Virgin Islands among a passionate community of soca fans and Caribbean music lovers,” said Commissioner Nominee Jennifer Matarangas-King of the Department of Tourism. “This partnership showcases how culture continues to shape our tourism industry while giving local artists, performers, and vendors an opportunity to connect with visitors who share a deep appreciation for Caribbean creativity.”
The St. Thomas stop builds on the growing collaboration between the Department of Tourism and UberSoca Cruise organizers to promote the territory’s leadership in cultural tourism. By combining world-class entertainment with authentic local experiences, the Division of Festivals continues to strengthen the Virgin Islands’ creative economy, the press release stated.
“We are proud to welcome the UberSoca Cruise family back to our shores,” said Ian M. Turnbull, director of the Division of Festivals. “This year’s celebration will bring together residents and visitors in a shared experience that honors our traditions and celebrates the enduring connection between culture and tourism.”
For more information about the parade and Food Fair, contact the Division of Festivals at 340-774-8784 or visit www.visitusvi.com. Vendors interested in participating in the Food Fair can find application details online.
