The U.S. Virgin Islands Department of Tourism officially kicked off the multi-year partnership with the New York Jets with a Caribbean Carnival-themed tailgate party at the Monday Night Football game on Sept. 11.
“As the official Caribbean destination partner of the New York Jets, we knew we wanted to publicly launch the partnership with a unique experience for the fans,” said U.S. Virgin Islands Commissioner of Tourism Joseph Boschulte. “What better way to celebrate than with a Carnival themed event, showcasing our unique and vibrant culture while connecting with some of the most amazing fans in the country!”
The event, which took place at the Jets Tailgate Zone, featured a customized activation buildout showcasing the three main islands of the USVI, where members of the tourism team, cultural dancers and Moko Jumbies handed [out] our special game day swag. D.J. duo, the Virgin Islands Dream Team, played a mix of soca, calypso and reggae music, bringing Caribbean flavor to fans for hours.
The Jets Tailgate Zone was home to the live taping of Jets Pregame Central presented by the U.S. Virgin Islands. The team’s official pregame show featured Jets team reporter Eric Allen and Jets legends Anthony Becht and Quincy Enunwa. The trio was joined on stage by special guests hip-hop legend Method Man and former Jets quarterback Vinny Testaverde.
“We could not be happier with how the partnership experience went between the U.S. Virgin Islands and Jets during our home opener,” said Jeff Fernandez, vice president of Business Development and Ventures. “We were able to incorporate a carnival experience at MetLife Stadium and Jets Tailgate Zone that enhanced the overall game day experience for Jets fans. We are looking forward to future collaboration opportunities with this partnership throughout the season.”
The USVI team returns to the Tailgate Zone on Oct. 1 with a new themed tailgate featuring giveaways and more.
For more information about the USVI and New York Jets partnership, visit https://www.newyorkjets.com/usvi.
For more information about the U.S. Virgin Islands and its offerings, visit https://www.visitusvi.com/.